{"id":4067,"date":"2023-12-19T15:03:19","date_gmt":"2023-12-19T15:03:19","guid":{"rendered":"https:\/\/shanihorowitzrozen.com\/?page_id=4067"},"modified":"2024-01-10T15:29:20","modified_gmt":"2024-01-10T15:29:20","slug":"about","status":"publish","type":"page","link":"https:\/\/shanihorowitzrozen.com\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4067\" class=\"elementor elementor-4067\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4c2c3e e-flex e-con-boxed e-con e-parent\" data-id=\"d4c2c3e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d04af79 e-flex e-con-boxed e-con e-child\" data-id=\"d04af79\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f56053 elementor-widget elementor-widget-heading\" data-id=\"9f56053\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Dr. Shani Horowitz-Rozen <\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8eb0755 e-flex e-con-boxed e-con e-parent\" data-id=\"8eb0755\" data-element_type=\"container\" id=\"more\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f390145 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f390145\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>Dr. Shani Horowitz-Rozen is a strategic communication expert with over 15 years of experience in creating and planning marketing narratives for organizations, transforming ideas and goals into effective communication actions.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c283135 e-con-full e-flex e-con e-child\" data-id=\"c283135\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-801a706 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"801a706\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-4240  alignleft\" src=\"https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1-300x300.jpg\" alt=\"Shani Horowitz Rozen\" width=\"332\" height=\"332\" srcset=\"https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1-300x300.jpg 300w, https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1-1024x1022.jpg 1024w, https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1-150x150.jpg 150w, https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1-768x766.jpg 768w, https:\/\/shanihorowitzrozen.com\/wp-content\/uploads\/2024\/01\/Shani-2023-1.jpg 1500w\" sizes=\"(max-width: 332px) 100vw, 332px\" \/><\/p><p>Dr. Horowitz-Rozen has developed communications strategies, marketing content, and employee branding for SaaS and professional services companies, public organizations, startups, and entrepreneurs.<\/p><p>She developed their tone of voice, messaging, and creative content, doubling their LinkedIn exposure and followers, achieving targeted sales and funding opportunities, developing thought leadership, and empowering employee engagement.<\/p><p>She is also coaching executives in preparing for public speaking opportunities, media interviews, and professional events.<\/p><p>Dr. Horowitz-Rozen holds a Ph.D. in Communication from Bar-Ilan University, where she developed strategies for organizations to communicate their narrative and achievements effectively.<\/p><p>Her post-doc research at the City University of New York\u2019s Philanthropy and Civil Society Center expanded her expertise in understanding the American perspective of effective communications. She taught at universities in Israel and the United States, including Bar-Ilan, Reichman University, and Montclair State University, focusing on the impact of communication strategies and the American culture.<\/p><p>She writes a professional blog on Medium covering communication, marketing, and culture. Among other recognitions, she was selected as Medium\u2019s Top Writer in Feminism (one of 50 writers worldwide), and her article analyzing Airbnb's social responsibility during the COVID-19 pandemic was featured as a Story Feature on the site and shared on Medium's Twitter account with over 2 million followers. Her analysis of donations to aid Ukraine was featured on Medium\u2019s \u201cWhat We\u2019re Reading Today\u201d recommendations (one of 7 stories).<\/p><p>She contributes opinion columns, talks, and interviews to prominent media outlets, focusing on communication, marketing, social responsibility, and culture, including Kan Reshet Bet, Kan Tarbut, Radio 102, Haaretz, Calcalist, Globes, and the Foreign News Podcast of Kan 11, among others.<\/p><p>When Shani is not crafting communication messages, she enjoys reading books (mostly romance) and looking for the next best fountain pen.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7a6d41 elementor-widget elementor-widget-button\" data-id=\"a7a6d41\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/shanihorowitzrozen.com\/get-in-touch\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Let's work together<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Dr. Shani Horowitz-Rozen Dr. Shani Horowitz-Rozen is a strategic communication expert with over 15 years of experience in creating and planning marketing narratives for organizations, transforming ideas and goals into effective communication actions. Dr. Horowitz-Rozen has developed communications strategies, marketing content, and employee branding for SaaS and professional services companies, public organizations, startups, and entrepreneurs. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About - Dr. Shani Horowitz-Rozen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shanihorowitzrozen.com\/about\/\" \/>\n<meta property=\"og:locale\" content=\"he_IL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About - Dr. Shani Horowitz-Rozen\" \/>\n<meta property=\"og:description\" content=\"Dr. Shani Horowitz-Rozen Dr. Shani Horowitz-Rozen is a strategic communication expert with over 15 years of experience in creating and planning marketing narratives for organizations, transforming ideas and goals into effective communication actions. 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