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Blog

Explore my insights on communication, marketing, and culture. These articles, featured on Medium, share perspectives and insights that have resonated with readers around the world.

שתיה קלה במקדונלדס - שפע תרבותי?

McDonald’s is changing its unlimited refill beverage machines: A shift in American dining culture

ברבי

“Barbie” reveals the power of mother-daughter bonds and Greta Gerwig’s feminist narrative mastery

The cartoon on David Ostow’s Twitter account

Why Homing Pigeons, Anchor Bias And Nostalgia Are Important For Your Marketing Plans

a woman holding a sign saying "abortion is healthcare"

Gates Avoids Answering Questions About Philanthropy’s Role in Abortions

What Businesses Should Learn About Marketing From Nonprofits

What Businesses Should Learn About Marketing From Nonprofits

email new job

The introductory email you should write when starting a new job

More Articles

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© All Rights Reserved to Dr. Shani Horowitz-Rozen 2025

Website: Efrat Eyal